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Cookie consent Vs Google consent mode



  • Patrick Gehrs

    Hi Anu,

    Thanks for reaching out.

    Google Consent Mode is simply a way for Google and Cookiebot to connect the consent parameters of each of our tools, so that whatever choice the user makes will be registered both ways.

    For more information, read this article:

    Best regards,

  • JoffDavid

    Cookie consent and Google Consent Mode are two different concepts related to data tracking and user consent.

    1. Cookie Consent: Cookie consent refers to the practice of obtaining user consent before placing cookies or similar tracking technologies on their devices. Cookies are small text files that websites use to store information about users' activities and preferences. Many jurisdictions, such as the European Union, have strict regulations regarding the use of cookies and require websites to obtain users' consent before using them.

    Cookie consent typically involves displaying a banner or pop-up message on a website, informing users about the use of cookies and requesting their consent. Users are usually given the option to accept or decline the use of cookies. If a user declines, the website may limit certain functionality or tailor the browsing experience accordingly.

    Cookie consent is a broader concept that encompasses the general practice of obtaining consent for cookies and complying with relevant privacy regulations.

    1. Google Consent Mode: Google Consent Mode, on the other hand, is a specific feature provided by Google to help website owners manage user consent for various Google services, such as Google Analytics and Google Ads. It is designed to simplify the process of obtaining and managing user consent specifically for Google services.

    Google Consent Mode offers an alternative way of implementing cookie consent for Google services. Instead of relying on traditional cookie consent banners, website owners can integrate the Google Consent Mode API to handle user consent within their websites. This API enables website owners to dynamically adjust the behavior of Google services based on the user's consent preference.

    For example, with Google Consent Mode, website owners can configure Google Analytics to operate in a reduced data mode for users who have not provided consent. This means that Google Analytics will collect limited data for these users, respecting their privacy preferences.

    In summary, cookie consent is a general practice Scribe extension for chrome of obtaining user consent for cookies, while Google Consent Mode is a specific feature provided by Google to help manage user consent for their services. Google Consent Mode offers a streamlined approach for obtaining and managing consent specifically for Google services, while cookie consent covers a broader range of tracking technologies and privacy compliance.

  • Richard

    Hi Anu,

    You are correct. You need to have a cookie consent banner on your website before you activate Google consent mode. This is because Google consent mode relies on the consent banner to collect user consent. Without the consent banner, Google consent mode will not be able to function properly.

    There are a number of different cookie consent banners that you can use. Some popular options include Cookiebot, CookieFirst, and OneTrust. Once you have chosen a cookie consent banner, you will need to configure it to collect consent for the different types of cookies that your website uses.

    Once you have configured the cookie consent banner, you can activate Google consent mode. To do this, you will need to add the following code to your website:

    <!-- Google Consent Mode -->
    <script src=""></script>
    window.dataLayer = window.dataLayer || [];
    function gtag(){dataLayer.push(arguments);}
    gtag('js', new Date());
    gtag('config', 'YOUR_TAG_ID');

    The "YOUR_TAG_ID" value should be replaced with your Google Analytics tag ID.

    Once you have added the code, Google consent mode will start working. When a user visits your website, they will be presented with the cookie consent banner. If they give consent, Google consent mode will allow Google Analytics to collect data. If they do not give consent, Google consent mode will prevent Google Analytics from collecting data.

    I hope this helps.



  • Ahmad

    I think you should conduct any developer who can help you in it 

  • mickalkalso34

    thanks one of the best information keep up the good work

  • Hurry Willson
    • Cookie Consent: This refers to the implementation of cookie banners or pop-ups on websites to inform users about the collection and usage of cookies, seeking their consent before cookies are placed on their devices. These cookies can include those used for analytics, advertising, and other tracking purposes. Websites typically use these banners to comply with data protection laws like GDPR (General Data Protection Regulation) in the European Union, ensuring users have the choice to accept or reject the use of cookies.

    • Google Consent Mode: This is a feature within Google's tools, like Google Analytics, designed to adapt to a user's consent preferences regarding data collection. It allows websites to adjust how Google services, such as Analytics and Google Ads, behave based on the user's consent status. When users grant consent, Google Consent Mode enables the collection and use of data for measurement and optimization. If users deny consent, Google tools adjust to limit data collection, potentially affecting analytics accuracy and ad personalization.

    While both address user consent, "Cookie Consent" is a broader term encompassing various forms of consent for cookies, while "Google Consent Mode" specifically adjusts Google services based on the user's consent status, providing more tailored and flexible data handling options within the Google ecosystem.

  • James

    Hello Anu,

    I was scrolling through community and I found about the Cookie Rights. I'm also thinking of applying cookies on my website.

  • Charles Thomas

    Typically, you would first need a cookie consent banner on your website to ensure compliance with privacy regulations. This banner, facilitated by tools like Cookiebot or similar services, allows users to make informed choices regarding the use of cookies.

    Once you have the cookie consent banner in place, you can then proceed to activate Google Consent Mode. This mode essentially syncs the consent parameters between Google and your chosen cookie consent tool.

    If you have any specific questions about the implementation or need further clarification, I recommend checking the documentation provided by both Cookiebot and Google Consent Mode. The article shared by Patrick Gehrs could be a valuable resource

  • Brock Lenser

    Thank you, Patrick i was facing the same issue, now it is fixed


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